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For Immediate Release
Contact: Andy Johnson (209) 571-5582
No. 07-203
November 30, 2007
Local Leg of Amgen Tour of California Requires Community Support to Succeed
Americas most important cycling race, the Amgen Tour of California is a unique eight day rolling festival that has already become one of the nations largest and most recognized cycling events. The Amgen Tour of California is a race to rival the Tour de France with over 100 professional cyclists from around the world -- and it is coming to our community.
The Amgen Tour of California travels with an entourage of over 1,000 and receives coverage from over 400 credentialed media; last year the race was viewed in 140 countries worldwide. The City of Modesto has been chosen to host the Stage Three start of this event giving the community an opportunity to show the world what Modesto and its citizens have to offer. The Local Organizing Committee is charged with raising approximately $50,000 for the event.
"Modesto is honored to host a stage start for the 2008 Amgen Tour of California," said Mayor Jim Ridenour.
"Now we need the community to step up to the plate and help make this a world-class event so that we are asked to participate again next year."
Longtime community activist and avid cyclist Armando Flores has volunteered to join the fundraising effort.
"This is an excellent opportunity for Modesto's Business Community to support an event that showcases our city," said Flores.
"Sponsorships range from a $100 individual donation to a $15,000 market exclusive donation, so there is something for everyone. Each category provides excellent advertising opportunities, making a donation much more than a good-will contribution."
There are a great opportunities to get involved in the festivities for both corporations and individuals. This is your chance to get in on the ground floor of one of the most exciting events in California. In order to receive full sponsorship benefits, sponsors must be secured by Wednesday, December 12, 2007.
ABOUT AMGEN
Amgen discovers, develops and delivers innovative human therapeutics. A biotechnology pioneer since 1980, Amgen was one of the first companies to realize the new science's promise by bringing safe and effective medicines from lab, to manufacturing plant, to patient. Amgen therapeutics have changed the practice of medicine, helping millions of people around the world in the fight against cancer, kidney disease, rheumatoid arthritis, and other serious illnesses. With a broad and deep pipeline of potential new medicines, Amgen remains committed to advancing science to dramatically improve people's lives. To learn more about our pioneering science and our vital medicines, visit
www.amgen.com.
ABOUT AEG
AEG is one of the leading sports and entertainment presenters in the world. AEG, a wholly owned subsidiary of The Anschutz Company, owns or controls a collection of companies including facilities such as STAPLES Center, The Home Depot Center, Toyota Park, and NOKIA Theatre Times Square; sports franchises including the Los Angeles Kings (NHL), four Major League Soccer franchises, a Major League Lacrosse team, two hockey franchises operated in Europe, management of privately held shares of the Los Angeles Lakers (NBA) and Los Angeles Sparks (WNBA), the ING Bay to Breakers foot race and the Amgen Tour of California cycling road race; AEG LIVE, the organizations live-entertainment division, is a collection of companies dedicated to all aspects of live contemporary music performance, touring and a variety of programming and multi-media production. Additionally, the company has begun fully developing London's 28-acre Millennium Dome which includes a 23,000-seat arena, the O2 and over 650,000sf of leisure and entertainment use within the Dome and additional arenas, The O2 World on a 45-acre site in the heart of Berlin and in Ontario, California as well as a soccer stadium in Harrison, New Jersey. For more information, visit AEG today at
www.aegworldwide.com.
To obtain a sponsorship packet or for more information, please contact Andy Johnson at (209) 571-5582, or by e-mail at
ajohnson@modestogov.com.
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P.O. Box 642, Modesto, CA 95353