Retain and attract residential, commercial, and industrial development to meet the community’s needs today and for the next generation.
Economic Vitality Goals and Strategies
E. Drive Economic Vitality
Drive the success of a vibrant and economically sustainable business climate.
F. Build the Modesto Brand
Build and promote a recognizable and desirable identity for the City of Modesto.
G. Make Downtown a Destination
Make downtown Modesto a regional destination.