The Bike Month Challenge has one simple mission - to get more people riding bikes and having a great time!
Riders of every level are invited to take part, and getting out there in the fresh air and encouraging others is more important than the number of miles you ride. There’s also a fun and friendly competition involved! Workplaces can compete to get more of their staff riding to the top of the leaderboards and individuals can see how they’re riding compared to others on the site.
The campaign is a great way to engage communities, businesses and individuals in a fun challenge that will help them meet their health, wellness, and sustainability goals.
Here’s what you need to know:
● Everyone is invited – from regular riders to people who haven’t been on a bike in years (or ever!)
● Individuals only have to ride for 10 minutes to go into the prize draws and help their workplace climb the leaderboard (long enough to experience the joy of riding a bike and overcome some mental barriers to riding, and short enough to be an easy first step to taking up riding)
● You can ride anywhere any time – from a commute to work, to a trip to the shops, to a ride around the park
● Participation is key - the workplaces with the highest percentage of staff riding in the Bike Month Challenge will top the leaderboard
● Share the love - encouragement is at the core of the Bike Month Challenge, and we want people to invite their co-workers, friends, and family to take part
● There are lots of prizes to be won by participating and encouraging others to discover or rediscover the joys and benefits or riding a bike
● The Bike Month Challenge is based on a tried and tested model – with over 675,000 people worldwide, including over 155,000 new riders who report having never ridden a bike or only ridden a few times in the last year
How does it work?
The Bike Month Challenge aims to meet riders where they are in their riding journey. In addition to our highly targeted communications, we also have Badges, Quick Courses, Tips articles and videos to maximize engagement and optimize behavior change outcomes.
Here’s how to take part in the Bike Month Challenge:
- Sign up for Love to Ride - you’ll answer some quick questions that assess your rider level: new, occasional or regular rider
- Register for the challenge - you will receive custom emails that guide you through the challenge and connect you with resources to help you ride more
- Log rides on your profile or using the iOS app (Android coming soon). All rides will count in the challenge
- Encourage others using the unique link on your profile or through the messages in your emails. If someone clicks on your link and rides, you’re automatically named as their encourager
- Join your workplace to ride up the leaderboard with your co-workers
- Riders can check out their progress on the individual leaderboards
- Once on the site, you can read user stories, share your own, set goals, and access educational content in our learn area
How do you win prizes?
Enter prize drawings simply by riding your bike and encouraging others. One day of riding equals one entry into the prize drawing and the more days you ride, the more chances you have to win.
There is also a tiered encourager prize drawing. The more people you encourage, the more entries you gain and the bigger the prize you can win!
At the end of the challenge, we will contact all prize winners to inform them about what they have won.
There are no prizes for workplaces, however there are certificates for the workplaces who finish in first place nationally!
Full terms and conditions can be found on the prizes page.
What’s in it for your city or region?
With sustainability, cost-saving, health, and wellbeing a priority for many individuals and businesses, riding a bike is a simple way to tackle many of these issues.
For cities and regions, encouraging more people to ride means fewer cars on the road, lower CO2 emissions, a reduction in fuel costs, and an improvement in the overall physical and mental health of residents.
The anonymized data gathered by Love to Ride helps local authorities discover how local people ride, and informs new and better infrastructure decisions.
The Bike Month Challenge provides people with a fun and engaging way to meet their wellness and sustainability goals simply by riding a bike. And for those who are new to riding or hopping on the saddle for the first time in years, Love to Ride will connect them with other riders and provide the support and guidance they need to ride with confidence.
How will local businesses benefit?
The Bike Month Challenge provides a simple, effective and fun way for businesses to meet their health, wellness and sustainability goals. In addition, employees will enjoy some friendly competition while creating stronger bonds with their co-workers.
The Bike Month Challenge is a great team building opportunity and is offered entirely virtually.
How can we get more people involved?
There are several ways to increase participation in your local area or workplace:
● Invite others to join Love to Ride through the unique link on your profile. If someone clicks it and rides in the Bike Month Challenge, riders automatically gain their encourager status
Find out more by visiting the StanisCruise Bike Month Challenge website.
Challenge in partnership with City of Modesto, Love to Ride, StanCOG, StanisCruise.